Do you have fixed customer sources, stagnant sales scales, low visibility, and narrow information transmission channels in your business?
Firstly, the current pandemic situation has made us more aware of the importance of online economy, with website development being the first step towards business transformation. A corporate website is one of the most direct and effective ways to enhance corporate visibility and promote products.
In the past, serving customers face-to-face could lead to dissatisfaction and loss of clients due to inadequate staffing or untimely service. When customers want to learn about a company or brand, they often turn to search engines to gather information. If a company lacks an official website, even if its product descriptions are excellent, it will significantly reduce the company's credibility in the eyes of users and may even subconsciously lower their perception of the company.
Secondly, a corporate website helps shape and enhance the company’s image, serving as its external business card. It allows for a comprehensive and one-time presentation of the company’s image and products, while also enabling real-time communication with users and establishing commercial connections with potential clients. Moreover, an official website is not just a medium for self-promotion but also a 24-hour service channel. Physical stores close, but websites do not—they operate around the clock.
On August 31, 2022, the China Internet Network Information Center (CNNIC) released the 50th "Statistical Report on the Development of China's Internet," showing that as of June 2022, China had 1.051 billion internet users, with an internet penetration rate of 74.4%. Most user groups are concentrated online. By building a website, companies can attract visitors from this vast pool of users, develop their business both online and offline, and increase their competitiveness within the industry. Failing to establish a corporate website means losing a significant portion of the market.
Lastly, in the era of the Internet of Everything, the official website serves as a platform for expanding the user base and an authoritative communication channel. Companies can directly post announcements, industry news, and other information on their official websites, making it convenient for customers to stay informed about relevant industry developments. Additionally, traditional marketing methods such as distributing flyers and placing print advertisements require substantial human and financial resources. In contrast, through a website, companies can showcase promotional activities anytime and anywhere, keeping users updated on company dynamics. We understand how challenging it is to start a business and even harder to sustain it. A memorable brand website that captures the attention of potential customers in an instant can boost your enterprise. An easy-to-manage and update official website can save you funds for more productive uses, ensuring you remain competitive in today's fierce market environment.
